Career Strategy Insights

Strategic advice for ambitious professionals ready to accelerate their careers and stand out in competitive markets.

Laurie J Wetzel, Woman with long wavy hair, wearing glasses, a striped teal suit, and a white top, smiling and posing against a light-colored background.
Laurie J Wetzel Laurie J Wetzel

From Imposter to Influencer: What Executive Presence Really Looks Like

Executive presence is one of the most misunderstood and miscommunicated pieces of career feedback. It’s not about charisma, polish, or being the loudest voice in the room. It’s about projecting clarity in the face of ambiguity and communicating judgment in a way that builds trust. This article breaks down the real skills behind executive presence, debunks common myths, and offers actionable shifts you can make to show up with more influence, without becoming someone you’re not.

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Laurie J Wetzel Laurie J Wetzel

The 90-Day Reset: How to Reboot Your Career for Q1

The 90-Day Reset: How to Reboot Your Career for Q1
A new year alone won’t give you direction — but a structured 90-day reset will. This article outlines a powerful three-phase framework to help you regain clarity, build momentum, and move forward with purpose. Whether you're burned out, stuck at a plateau, or just ready for what's next, discover how to recalibrate your strengths, rebuild visibility, and re-engage with strategy. This isn't about hustle — it's about aligned action.

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Laurie J Wetzel Laurie J Wetzel

The Gratitude Most Professionals Never Express

Most professionals wait for formal reviews to give feedback. But the most powerful kind of recognition isn’t performance-based, it’s personal.

This piece explores a different kind of gratitude: the kind you send in a message, not a meeting. The kind that names the mentor, the manager, or the colleague who changed your path and tells them why.

Because acknowledgment, not achievement, is what sustains people.

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Laurie J Wetzel Laurie J Wetzel

The Visibility Equation: Levers That Get You Promoted

The Visibility Equation: Levers That Get You Promoted
You’re doing senior-level work. Delivering results. Solving problems.

But if leadership isn’t seeing it? You won’t get promoted.

In this article, I break down the three essential levers that move professionals from overlooked to advanced:
✔️ Strategic communication that highlights impact
✔️ Stakeholder alignment with decision-makers
✔️ Executive presence that signals next-level readiness

This is the visibility equation that makes your work impossible to ignore—and your value undeniable.

If you're ready to stop waiting to be noticed and start positioning yourself for real advancement, start here.

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Laurie J Wetzel Laurie J Wetzel

Career Q&A: "What if I'm not ready for a new role?"

Career Q&A: “What if I’m not ready for a new role?”
Feeling stuck, but not sure you're ready to start job-searching? You're not alone—and you're not behind.

Most high-achieving professionals wait until the pressure’s on to think about their next move. The better approach? Build your strategy before you need it.

This article breaks down why “not ready” usually means “not clear,” and how to use clarity and strategy—not panic—as the foundation for your next step.

Inside: practical steps, real client insight, and how The Stand Out Advantage™ helps you move forward before the opportunity clock starts ticking.

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Laurie J Wetzel Laurie J Wetzel

Why Career Momentum Stalls After a Big Win (And How to Restart It)

Why Career Momentum Stalls After a Big Win—and How to Get It Back
You landed the role, the promotion, the big opportunity. It should feel like progress. But instead, you feel… stuck.

Not because the role is wrong. Not because you're unqualified.

Because momentum fades when the finish line disappears.

In this article, I break down why high-achievers lose traction after hitting a major goal—and the 30-60-90 day strategy I use with clients to rebuild it fast.

This is practical, proven, and built for leaders who are ready to keep rising.

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Beyond the Basics: What Actually Moves Experienced Professionals Forward

The market is rewarding contributors who can show business impact quickly, communicate decisions clearly, and reduce risk for a hiring team. That's the shift. Most experienced professionals have strong work buried under task lists and vague responsibilities. Here's what hiring teams actually scan for in 2025 and how to make your impact visible, fast.

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Laurie J Wetzel Laurie J Wetzel

The Exercise That Got My Client 3 Competing Offers

I keep rambling when they ask about my value." Ryan had three days until his final round interview. We spent 15 minutes on one exercise. He got the job, at a level higher than the posting. Here's the framework that helped him articulate his value in one breath, and how you can use it too.

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Is Now the Right Time to Invest in Your Career?

Most high performers wait too long to address what's holding them back. Use this quick 3-question test to get out of indecision and into motion, whether you build that structure yourself or bring in outside support.

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Laurie J Wetzel Laurie J Wetzel

From Quiet Confidence to Executive Presence

Smart, reliable, and well-liked but her impact was hidden. In 12 weeks, this senior IC transformed her executive presence, secured sponsorship from the CFO, and earned a Director promotion by mastering three key shifts: defining her edge, building visible proof, and leading strategic conversations with clarity over polish.

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Laurie J Wetzel Laurie J Wetzel

Your LinkedIn Isn’t Selling You, It’s Listing You

Most profiles read like inventory: titles, dates, skills. This article shows how to sell instead with a clear promise, proof in context, and a simple next step using my 3P Method. Includes headline and About examples, a quick checklist, and a 60 minute fix.

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Laurie J Wetzel Laurie J Wetzel

The Resume Isn't the Problem

You’ve updated your resume format, added keywords, even A/B tested applications. Still nothing? The issue isn’t formatting—it’s positioning. When your resume tells a clear story about the problems you solve, the proof you deliver, and why it matters, that’s when you stand out.

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Laurie J Wetzel Laurie J Wetzel

What Hiring Managers Really Want to See 

You can have the perfect resume and polished LinkedIn profile, but if you're not showing hiring managers what they actually care about, you'll keep getting overlooked. Here's what they really want to see: clarity of value, proof in action, steady presence, and fit beyond skills. Real client stories show how the 3P Method™ (Position, Proof, Path) helped professionals double salaries, skip levels to VP, and create new roles. Stop sending resumes into the void—here's what works instead.

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Laurie J Wetzel Laurie J Wetzel

Decision Fatigue in Career Transitions

Career transitions come with a flood of choices—roles, companies, networking, positioning. The more decisions you face, the harder each one feels. This is decision fatigue at work. Here’s how to spot it and the strategies to break free so you can move forward with confidence.

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