Stand Out Advantage™ — Corporate Workshops

Empowering high-performing professionals to lead with clarity, confidence, and impact.

Proven Results From Leading Organizations

Trusted by Docusign, Microsoft, Adobe, Slack & Google

3X Industry Engagement | Proven Behavioral Change | Top 10% Industry Performance

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Docusign WISE Community

57% active engagement

"I used everything you told me... He said, 'I don't even need to think about this. I want to move you to the next level.'" — Docusign Participant

"This was incredible!!! So many things to think about." — Docusign Participant

"Professional storytelling does not equal personal oversharing — this resonates so much!" — Docusign Participant

Women@Microsoft

64% program retention

"This was amazing — I look at this as a partnership and collaboration. It was refreshing and I'm super impressed with everything you shared." — Microsoft Participant

"Thank you Laurie, this is fantastic information — I really appreciate your time!" — Microsoft Participant

"Great insights and guidance — thanks so much!" — Microsoft Participant

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Screenshot of a virtual meeting titled 'Women@HUB Monthly Community Call' with multiple participants, some with video on and some with avatars or blank screens, in a grid layout.

FROM LEARNING TO ACTION: REAL BEHAVIOR CHANGE

✓ Participants defined clear brand pillars and professional narratives

✓ Participants gained confidence in articulating value in career conversations

✓ Participants applied visibility strategies immediately — auditing LinkedIn profiles in-session

Screenshot of a Zoom meeting with multiple participants, including Meredith Wellnitz, Laurie J Wetzle, Katie Gutwein, Joslin Starkey, Julie McCoy, Joe Parker, Karen Allen, Leah, Merced Khayer, McKenna Burns, Danya Kitzes, Emily Sanderson, Selena Dent, Angela Zou, Dawn Hopkins, Joely Stoller, Ijeoma Iwuaba, Jasmine Holland, Rosa Oyeneye, and others, each in individual video windows.

ENGAGEMENT METRICS THAT MATTER

Our workshops consistently exceed industry benchmarks:

  • 69% attendance rate (vs. 60-65% typical)

  • 64% program retention (vs. <50% typical)

  • 41% pre-survey completion (vs. ~30% average)

  • 57% active engagement (vs. 35% typical)

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These results place our workshops in the top 10%

of virtual professional development programs.

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Empower Your Teams to Stand Out and Lead with Confidence

Bring The Stand Out Advantage™ framework to your organization to help your leaders and high-performing professionals clarify their value, strengthen executive presence, and navigate their next chapter with confidence.

👉 Book a Workshop Consultation

One Framework. Lasting Impact.

Bring The Stand Out Advantage™ framework to your organization to help your leaders and high-performing professionals clarify their value, strengthen executive presence, and navigate their next chapter with confidence.

  • Turn individual contributors into confidently positioned leaders.
    Teams identify the strengths and professional value drivers that fuel high performance, engagement, and advancement. Participants learn to articulate their value clearly, align their strengths to organizational priorities, and build the foundation for strategic career development.

    Business Impact: Stronger internal mobility, better role alignment, clearer communication, and improved leader-readiness.

  • Elevate how your people show up—on paper, online, and in the room.
    Participants transform their professional presence across all channels: communication, written materials, and digital footprint. They learn how to position their expertise strategically, communicate with clarity, and reinforce the brand of the team and organization.

    Business Impact: Increased credibility, stronger cross-functional influence, improved communication quality, and greater visibility for critical talent.

  • Equip your teams to excel in high-stakes conversations.
    Using the 3P Method™ (Position, Proof, Path), participants master the moments that determine advancement, influence, and trust: interviews, stakeholder conversations, presentations, networking, promotion requests, and negotiations.

    Business Impact: Better hiring outcomes, stronger representation in internal mobility processes, improved negotiation skill, and more effective leadership communication in critical moments.

  • Build sustainable visibility, impact, and leadership—without burnout.
    Participants learn practical systems for strategic visibility, authentic influence, and sustainable career momentum. They develop relationship strategies, executive presence, and a long-term career playbook they can implement immediately.

    Business Impact: Stronger succession pipelines, increased retention of high performers, elevated leadership presence across teams, and long-term career sustainability that reduces burnout.

Each session blends content, reflection, and practical exercises tailored to your organization’s goals.

Flexible Delivery for Every Team

The Stand Out Advantage™ for Teams can be delivered as a:

  • 90-minute keynote or team session

  • Half-day or full-day workshop

  • Multi-session development series

Ideal for:

  • Leadership programs and mentorship cohorts

  • Women’s and ERG communities

  • High-potential professionals preparing for next-level roles

  • Teams navigating change or growth

Laurie customizes every engagement to your organization’s culture, level, and objectives.

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About Laurie J. Wetzel

Laurie is a leadership and career strategist with 25+ years of executive experience at Slack, Adobe, and Salesforce. She’s the creator of theStand Out Advantage™ framework, trusted by professionals and teams at companies like Docusign, Microsoft, Adobe and Slack, to strengthen clarity, presence, and performance.

In recent workshops with DocuSign's WISE Community and Microsoft's Women@Hub, programs achieved 57-64% engagement rates—placing them in the top 10% of industry performance.

Participants reported immediate promotions, brand clarity, and applied visibility strategies.

Let’s Bring The Stand Out Advantage™ to Your Organization

Schedule a discovery call to explore how Laurie can tailor this program for your leaders and teams.

👉 Book a Consultation