Free live workshop

Good, recognized, and still not next.

A free live workshop on why strong go-to-market and presales professionals get passed over, and what actually changes it.

One workshop, three dates. All times Eastern.

Pick the session that fits.

The content is the same each time. Choose your date when you register.

Tuesday, November 17

11:00 AM ET

Each session runs 60 minutes. None of the free workshop sessions has a replay. If you miss yours, you can attend one of the other two.

In their words

“There's actual evidence here that tells me that I'm good at this stuff.

Sierra, Engineering Manager

“As a leader, what we do is more nebulous. There's not 'I created this thing.' It's 'I built an environment where my team could be successful.' Those are the things I know I've done, and my team's reputation is outstanding. Those are the things I'm proud of. I don't know how to talk about that.”

Jamie, Media leader

“Laurie helped me see things that come easily to me as critical career skills. I downplayed many things because they weren't hard for me. She reminded me that they are hard for some people.”

Tricia, Solutions and professional services

Shared with permission.

Two things that come with it

When you register

You get Name the read, a short worksheet. Fill it in beforehand and we use it in the live exercise, so you work on your real next step, not a hypothetical.

When you join live

Everyone in the room gets the Sentence Starter Kit, before-and-after examples you can use the same week. It goes to live attendees only.

Strong work does not travel when the read on you is thin.

The people who decide your next move work from a read of you, a short account of what you bring. When that read is thin or out of date, strong work does not travel.

In this workshop you will see how that read forms, find out what yours says today, and learn what changes it.

Who this is for

Mid-to-senior go-to-market and presales professionals who are good, often recognized, and still getting passed over, whether they want to move up where they are or move somewhere new.

Not for early-career professionals, people looking for a generic career quiz, or anyone whose problem is actually performance.

What you will leave with

Why the read on you settles into reliable and stops moving, even as your results climb.
The two systems that decide your next move, and the four places the second one breaks.
Two sentences you write in the session: the line you want said about you, and the line they would say today.
One move to start closing your own gap this week.

Your host

Laurie J. Wetzel is the founder of Next Level Leadership Group and the creator of The Stand Out Advantage™. She spent 25 years leading go-to-market and presales teams at companies including Adobe, Slack, and Salesforce, on the side of the table where decisions about who is next get made. She now works with experienced go-to-market and presales professionals so the value they bring is understood. She hosts the Read the Room podcast.